New Year, New Semester

Well, it’s coming to that time again! This New Year has brought with it much anticipation and promise, but it’s also lugged into its carry-on another semester of classes. The usual growns and arghs of the social networking sphere are buzzing at their usual pace, but this spring semester it doesn’t phase me.

I am ready for a whole new swing of adventures and misfires this time. I can’t wait to get into the studio and get some fresh projects going. I’m breaking new grounds with my German fluency and charting unexpected waters studying the social interactions of mass media. And while this all seems very hyperbolic and dramatic, I am really that excited. Not to mention this February I’m officially getting my own home studio recording equipment to venture onto more personal recording endeavors, or that I now have a job that is paying enough that I’m able to start saving up for my first motorcycle ever…

Yep. This year is going to be a good one, and I’m approaching it fearlessly.

New Year, new me. Why not? The worlds about to crash and burn anyway, right? ;) Might as well get it out of my system.

Kaethe

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PodCast on Plans for the Website & More

Website Changes & Future Plans by kaethebrandt

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Sound Cloud Posts

I’ve been messing around with SoundCloud lately and wanted to make sure to mention it on here! I don’t have much on there yet, but I did add a short introduction and things like that. My username is KaetheBrandt, so check that out if you’d like to “follow” me and here are some of the things that I’ve posted so far. Have a great week :)

SoundCloud Shout Out! by kaethebrandt

First PodCast EVER by kaethebrandt

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Synthesis Essay: “MED 130: A Brave New Adventure”

This past semester a new course was added to the roster in the Mass Media Department of Missouri State University. It was a class designed to teach basic media material that would ensure everyone entering the Mass Media programs at Missouri State would be on the same page. It would also help develop an ongoing portfolio of their work as they advance through their degree program. This class would uniform the Mass Media students’ abilities to better educate the students and demonstrate improvement as they excel in the mass media courses. The class that would prove to do all of these things and more is Fundamentals of Media Convergence, or MED 130. In this class we learned how to manage media content in useful and practical ways. This includes everything from business to pleasure and everything in between. The valuable information that was taught in this class will be applicable on many levels not only in academia, but also for real-world purposes as well.

The item that sticks out to me the most from this class was the blog that we had to maintain. Not only was this my first real blog, but also it opened me up to a whole world of useful blogs that others write as well. To me a blog was primarily something a person would keep as a sort of diary going on rants of various topics or telling people what interesting things happened in their day. Little did I know, there are many useful and intellectual blogs out there and also a large community of bloggers. I found that there were a number of political blogs as well as blogs from people who specialized in a particular field. These blogs were fascinating for me to read since they offered insight on more current topics. Sure, they were more likely to contain a bias, but for the purpose of reading someone’s educated opinion it served me well. I also explored the more personal side of blogs. In addition to me Mass Media dreams, I am an aspiring makeup artist and so it was very interesting to discover that some of my role models also had a blog that they managed religiously. In these blogs I was able to learn about venues they were working at, gain professional tips, and even learn a little about their lifestyles as makeup artists. These are all very valuable tools for future experiences working with makeup.

Maintaining a blog, however, did prove a bit challenging for me. I was typically late for our blogging assignments because I would forget about them and it really was not as easy as I had hoped. However, I can definitely appreciate a blog’s usefulness still. It was especially interesting to see how many comments I received from random bloggers as well. The topics that we blogged about apparently interested them and I would receive compliments from readers thanking me for the posts. It was neat to see how active the community of bloggers was, even for a Nobody like me. In the future I think I will continue to blog, not only to help myself but also my career. Posting on topics that interest me for the benefit of others and also networking will prove to be very useful in my career to come. Though I might want to pick up the pace and frequency of my blogs if I expect to maintain a following.

Aside from the blogs, the varied media formats we learned about prove to be very valuable already. Learning how to use videos, Prezi presentations, audio clips, and online portfolios are going to become a huge part of not only my academic career, but also my professional career. I learned that your online identity plays an enormous role in your future career in many different ways. First of all, it is important in this Information Age that possible employers are able to instantly access information about you. Seeing other student’s use of a website to feature their best works in a portfolio really struck with me and made me realize how important it was. I have built websites in the past, but it was important to see how professional they were and how put together it made them look. It made me see the necessity of stepping up my game and help me to really focus in on what I needed to do to make me dreams possible. My career ambitions include music production and audio engineering as well as makeup artistry. Both of which require some sort of professional portfolio to present. Something that really stuck out to me about these portfolios was the resumes that were attached. Even if the purpose of your website is purely to display your work, there is always the chance that the right person will see your page and immediately they will have access to a professional resume. There is always a better opportunity waiting just around the corner and with that resume readily available for employers or interested parties, it gives them a greater chance of finding you.

Being conscious of your identity online is not only important to ensure your information is out there to be received, but also to filter what that information is as well. If someone Google’s your name, it is important to know what they are going to find. Pictures of your last drunken frat party is probably not what your future employers want representing their company, and not what you should want representing yourself either. I learned that your presence online is just as important as your resume and should be treated as such. This lesson is going to stick with me and remind me to continuously filter what people will see because you never know who will be searching.

The list of skills I have learned in this class are truly too great in number. In this essay I had hoped to highlight those lessons that affected me the most in my future career and discuss them in greater detail, however, the general knowledge of media today enlightened me more than I had expected. Growing up in the Information Age may lead one to believe they are on top of the game when it comes to media sources and how to manage projects and presentations, but what this class has taught me is there is always more to learn about media. How much you choose to pay attention and use that knowledge to grow will undoubtedly determine your future.

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3.3 Story-Telling in the Community

The internet is undebatably a powerful tool. But just as anything with power it can be used for good or evil. Oftentimes you hear about the negative effects of the internet on the news or from friends, but the internet can be and has been used to positively affect the community.

At the beginning of the semester we watched a video about a man in NYC that held a sign reading, “FREE HUGS” in all caps. At first no one approached the strange bearded man, but as people came around it caught on and soon everyone was getting hugs from this man. Such a simple act was so powerful and brought so much happiness and so many smiles to people’s faces. This in itself was a remarkable message and with the internet millions beyond that street in NYC saw it and felt the power of the message as well. Even now I get all warm and excited inside, haha.

The most powerful thing I think I have ever done online is probably just posting uplifting quotes or messages on Facebook and writing this now, frankly, I feel ashamed. For years now we’ve heard the argument that as a society we have access to so much information online (Now even on our phones everywhere we go!) and yet such a small percentage of people really take advantage of it. But isn’t the same true for the ease of ability to share positive and empowering messages with others? Especially in a world where editing a movie together is so simplified we could all be giving free hugs and creating a Hug-video posting epidemic! Now, how powerful would that be and it’s not even original?

If I were to choose one particular cause to promote online that I was passionate about it would either be something to do with breast cancer research or promoting music in children’s lives. These causes are both near and dear to my heart. Music has been such a huge and positive part of my life and so many of my friends that I think its terrible that schools are cutting funds for the arts all over the U.S. Breast cancer has had a great impact on my life because my mother and I used to do walk-a-thons with her work for years and soon after my mother was, in fact, diagnosed with breast cancer and is now a survivor. To this day we are still passionate about it and continue to walk each year just as we had before. In order to promote both of these, I would most likely create a video since that seems to be the quickest, most effective to reach the greatest number of people (Plus, I love working with film).

A possible project for me that would promote breast cancer awareness and research would be to film short interviews with breast cancer patients and survivors. I would do this to not only make people aware of ways to make donations and participate with cancer organizations and encourage regular breast exams, but also to remind those affected that they are not alone. Sometimes that is the most empowering message of all.

Writing this has truly encouraged me to actually go through with this plan and reach out to people all over the world with words of encouragement. While it may be too late to use this project for extra credit in class, I am still intending to make this a personal project and really go through with it. So make sure to check on YouTube within the year… you’ll probably be seeing me. :)

p.s. If you click on the image above, it will take you to a breast cancer organization called PinkRibbons.org to get more information on how to help.

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3.2 Who Am I (Who Do I Say I Am)?

I am whoever I say I am, if I’m not then why would I say I am?

Who are you online? You could literally create a whole new “you” on the internet and others would be none the wiser. It is a very interesting concept and I, for one, am very excited that we got to this topic in class.

With all the dating, gaming, and social networking sites that are on the internet, we are offered a lot of interaction with other people online. Since you are sitting behind your computer at home and so are they, we could choose to be anybody we wanted — you could finally be the person you always wanted to be! Of course there are a lot of people out there who abuse this power and no one will ever want to admit it.

I can see why people would want to make themselves look better, and why not when it’s so easy, but personally I have no reason to change myself to a different character online so I don’t. I can definitely see how it would be tempting, though. The closest I have come to something like that is applying online for a job and making sure I look good, but that’s just highlighting my better attributes, not giving off the impression of another person. I don’t do online gaming, I don’t have a dating profile, and my presence online is strictly business or social on Facebook and all those people already know me so I can’t get away with much. I don’t even talk to any online friends, just those I know in person.

If I were somebody else researching ‘Kaethe Brandt’ online it’s hard to say what someone’s impression of me would be. I try to stay as true to myself online as possible without completely embarassing myself. In fact, that person might get a better representation of me from what I’ve posted on the internet than if they had met me in person. I tend to be a little more shy and subdued in person at first, but online who is there face-to-face to judge me? The internet allows people to fly a little free-er in life. This is where crossing the line can get a out of hand, but if kept in check the internet can definitely prove very freeing as an individual.

In a perfect world where everyone is full of self-esteem and individualism there would be no need to create another life online, but until then the internet remains an easy gateway to mislead and make believe you are someone else.

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I Have Made My First Vlog Entry!

This is my first vlog post. You can check out my entire YouTube channel here.

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2.3 If I Could Change One Thing About Social Media

Social media has made such great strides in a phenomenally short period of time. Updates can be made with ease and we are capable of instant communication and access to social information. Facebook has certainly been the stronghold of users and has made most of these advances popular.

For me, personally, there are more than enough ways to be active through social media whether it be through publishing things myself or being able to access information. Plus, I have all the ease of social media in the palm of my hand by various Apps on my iPhone.

So, if I were to change one thing in social media, I would change the amount of video updates on Facebook or other social media outlets. Yes, there is YouTube, and sure, Facebook has the capablility and makes it easy enough for people to use, but I wish people did. I would love to make short movies to update people on my life or even just funny short films for my friends to see. I would also love to see what my friends are doing as well! When you post something on YouTube in the form of a blog it’s sort of lost in the overwhelming number and flow of videos on there. With the close-encounter format of Facebook it has potential to be the next “Xanga” blog, but with videos. I don’t feel like that can successfully be done on YouTube.

Of course, I could go ahead and post updates or other fun activities via video on Facebook, but it’s not the social norm and seems almost unusual and therefore less fun. I don’t want to start a revolution or create a trend, I just think it would be fun. It is definitely possible. Smartphones have the video recording capabilities to instantly upload and apps to edit it on your phone even! Webcams on computer make this very easy too.

However, this is an ever-changing social environment, so who knows? This could be the next big trend in social media content.

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2.1 Bibliography on the History of Google

Google History
This is a timeline of Google’s corporate company history, according to Google.

The History of Google
This is an article on the history of Google as told by WebHostingReport.com.

Google History

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“Hacked” by James Fallows

Hacked” was featured as an article in The Atlantic. It’s an article about hacking on the internet and how it effects the media. This was a great 7,000-word article providing fantastic insight from an educated and experienced source, but the problem is just that — it’s 7,000 words. Not many would take the time to read something of that length anymore. There are a few ways he could have made this article more approachable.

For one he could have excluded some excess information by just hitting the main points; briefing us while trimming some of the details.

Another great way to interest readers is to give them a break from the paragraphs. Something good that he did in this article was show the emails in a sort of image rather than just writing what was said. A couple pictures could have been added in addition to this instead of just the emails towards the beginning.

Also, linking to other pages with more information on the topic would have reduced the amount of necessary content and gave the reader a way to break up the length of the article. Here are some of links he could have created:

  • Google’s Keeping Your Data Secure page.
  • Gmail
  • Also a link to the password explanation that he mentions is featured on The Atlantic‘s website.
  • Also he could have linked any services or other people and group he talked about.

All of these things would make his article more readible and also more enjoyable to read!

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